Trust & Artificial Intelligence #artificialintelligence #ai do not always go hand in hand, but understanding the benefits of AI will go a long way towards building trust.

Through control, understanding the application/need, and establishing clear metrics for success Artificial Intelligence will become a clear competitive advantage for your brand.

Many times trust is best built through understanding, the understanding of how it will benefit you and your company long term. This is a necessary change, just understand the “how”, “when”, “where” and “why” you are integrating AI into your business.

At LiquidMind #liquidmindsite we work with global brands ensuring they clearly understand the benefits, and integration challenges of AI.

Just released a new Podcast on “The Visionary Chronicles” related to “Innovation”, “Innovate don’t Imitate”.

#thevisionarychronicles

#mittechnologyreview

https://www.technologyreview.com/2020/07/06/1004823/beyond-the-ai-hype-cycle-trust-and-the-future-of-ai/

The author

Bryan Smeltzer is a successful consumer products business executive and entrepreneur. He has held executive-level roles in business development, product, and marketing with some of the world's most prestigious brands, including; Oakley, TaylorMade, Adidas, K-Swiss, Schutt Sports, among other international brands. In addition, Mr. Smeltzer founded an apparel brand, successfully running a profitable business for ten years, eventually selling to a VC firm. He currently oversees LiquidMind Inc., a global brand strategy firm that partners with both start-ups and established brands to empower their businesses to think different, be different, drive a passionate culture, and execute relentlessly.