Authority Magazine Interview
How to take your Company from Good to Great!
With all the chaos and confusion over the past year and a half, there still remains significant opportunities to be Great!
Those who have taken the time to evaluate, and execute are succeeding and finding ways to separate themselves from the competition.
Had a great interview with #authoritymagazine regarding taking your Brand from Good to Great!
#thriveglobal #leadershiplessons #goodtogreat #brandstrategy #branddevelopment
Bryan Smeltzer is a successful consumer products business executive and entrepreneur. He has held executive-level roles in business development, product, and marketing with some of the world's most prestigious brands, including; Oakley, TaylorMade, Adidas, K-Swiss, Schutt Sports, among other international brands. In addition, Mr. Smeltzer founded an apparel brand, successfully running a profitable business for ten years, eventually selling to a VC firm. He currently oversees LiquidMind Inc., a global brand strategy firm that partners with both start-ups and established brands to empower their businesses to think different, be different, drive a passionate culture, and execute relentlessly.