Interview: Authority Magazine
Interview w/ Authority Magazine #authoritymagazine on “How to take your Company from Good to Great”
There are many day-to-day challenges companies face, but Leaders who understand the difference between “status-quo” and “innovation” execution are key to your long-term success.
Yes, being Innovative is difficult, but having an engrained process around ongoing market disruption through innovation is even harder.
#authoritymagazine #leadershiplessons #innovationstrategy #disruptiveinnovation
Bryan Smeltzer is a successful consumer products business executive and entrepreneur. He has held executive-level roles in business development, product, and marketing with some of the world's most prestigious brands, including; Oakley, TaylorMade, Adidas, K-Swiss, Schutt Sports, among other international brands. In addition, Mr. Smeltzer founded an apparel brand, successfully running a profitable business for ten years, eventually selling to a VC firm. He currently oversees LiquidMind Inc., a global brand strategy firm that partners with both start-ups and established brands to empower their businesses to think different, be different, drive a passionate culture, and execute relentlessly.