The shift to the “Cloud” was already in full gear, but the virus has put this into hyperspeed mode.
Those who neither had the time or were behind in this transition have been forced to adapt or die. The Cloud #cloud has allowed us to more efficient, and more effective, but not without some compromises. Being able to upgrade or eliminate “legacy” systems that do not allow for this integration is crucial.
Take this time to reevaluate, and reinvest where the future has already gone.
At LiquidMind we are working with global brands who have taken the downtime to evaluate and reinvest in order to put them ahead of the adoption curve and scale their business more effectively.
Bryan Smeltzer is a successful consumer products business executive and entrepreneur. He has held executive-level roles in business development, product, and marketing with some of the world's most prestigious brands, including; Oakley, TaylorMade, Adidas, K-Swiss, Schutt Sports, among other international brands. In addition, Mr. Smeltzer founded an apparel brand, successfully running a profitable business for ten years, eventually selling to a VC firm. He currently oversees LiquidMind Inc., a global brand strategy firm that partners with both start-ups and established brands to empower their businesses to think different, be different, drive a passionate culture, and execute relentlessly.