While traversing through this epidemic it is important to remember… “be proactive” in your communications during this time, assuring when you come out through the darkness you will have light to your path forward.
Communicating effectively, but compassionately is important through this crisis, but not to communicate is not a plan.
At LiquidMind #liquidmindsite we are proactively working with our brands to assure they understand what the are crucial areas to effective communications and relationship building during this time.
Bryan Smeltzer is a successful consumer products business executive and entrepreneur. He has held executive-level roles in business development, product, and marketing with some of the world's most prestigious brands, including; Oakley, TaylorMade, Adidas, K-Swiss, Schutt Sports, among other international brands. In addition, Mr. Smeltzer founded an apparel brand, successfully running a profitable business for ten years, eventually selling to a VC firm. He currently oversees LiquidMind Inc., a global brand strategy firm that partners with both start-ups and established brands to empower their businesses to think different, be different, drive a passionate culture, and execute relentlessly.