April 21, 2020

Digital Transformation…

by LiquidMind in Uncategorized 0 comments

Thinking you have a digital strategy vs. actually having one is the key to ensuring you have a path to your future.

Digital is where all companies will need to progress, across all functions within the organizations. Not as islands, but as a cohesive team.

Most companies talk, others do, those who have a strategy and execute it are the ones who will come out the back end in a leadership position.

At LiquidMind #liquidmindsite we are supporting our global brands through this crisis by planning for the future. Ensuring they take the time to plan, and execute an effective strategy to put them in a leadership position.

#leadership

#disruptive

#digitalinnovation

https://hbr.org/2020/05/discovery-driven-digital-transformation


The author

Bryan Smeltzer is a successful consumer products business executive and entrepreneur. He has held executive-level roles in business development, product, and marketing with some of the world's most prestigious brands, including; Oakley, TaylorMade, Adidas, K-Swiss, Schutt Sports, among other international brands. In addition, Mr. Smeltzer founded an apparel brand, successfully running a profitable business for ten years, eventually selling to a VC firm. He currently oversees LiquidMind Inc., a global brand strategy firm that partners with both start-ups and established brands to empower their businesses to think different, be different, drive a passionate culture, and execute relentlessly.

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