“Hyper” Personalization is a Personalization on rocket fuel. With digital Personalization being a “must have”, it is now time to find ways to continue providing a seamless User Experience (UX) while decreased the time to interact, and increasing personalized messaging.
Messaging, along with dynamic personalization is a much more seamless, and cost effective approach and must be deployed across your interactive digital platform.
Dynamic Interactive Personalization is the next Frontier, welcome to the Digital Frontier !
At LiquidMind #LiquidMindsite (LiquidMindsite.com) we build the strategy to keep you ahead of this curve, and ensure we are there to support you through integration.
#digitalstrategy
#personalization
The author
Bryan Smeltzer is a successful consumer products business executive and entrepreneur. He has held executive-level roles in business development, product, and marketing with some of the world's most prestigious brands, including; Oakley, TaylorMade, Adidas, K-Swiss, Schutt Sports, among other international brands. In addition, Mr. Smeltzer founded an apparel brand, successfully running a profitable business for ten years, eventually selling to a VC firm. He currently oversees LiquidMind Inc., a global brand strategy firm that partners with both start-ups and established brands to empower their businesses to think different, be different, drive a passionate culture, and execute relentlessly.