July 2, 2020
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Innovation…Support

by LiquidMind in Business , Social Media , Travel 0 comments

Innovation #innovation starts with getting out of your “comfort” zone and embracing risk.

With Legacy brands, and management this many times becomes hard if not impossible to implement. One way to circumvent this, and find a way to partner with a smaller firm that has a proven innovation platform.

Finding a synergy first, build trust and execute.

#liquidmindsite

#innovationculture

https://hbr.org/2020/05/looking-to-boost-innovation-partner-with-a-startup


The author

Bryan Smeltzer is a successful consumer products business executive and entrepreneur. He has held executive-level roles in business development, product, and marketing with some of the world's most prestigious brands, including; Oakley, TaylorMade, Adidas, K-Swiss, Schutt Sports, among other international brands. In addition, Mr. Smeltzer founded an apparel brand, successfully running a profitable business for ten years, eventually selling to a VC firm. He currently oversees LiquidMind Inc., a global brand strategy firm that partners with both start-ups and established brands to empower their businesses to think different, be different, drive a passionate culture, and execute relentlessly.

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