In these turbulent times, resilience is a key factor to ensuring long term success.
Resilience allows a brand to stay, nimble, proactive vs reactive and have a plan for handling issues such as what has transpired with the pandemic.
At LiquidMind #LiquidMindsite we are working with our brands to provide proactive solutions to manage ongoing risk factors.
Check out my new Podcast The Visionary Chronicles #thevisionarychronicles where we discuss ongoing strategies to proactively grow your brand, maintain your culture, and consistently manage your future success.
#thevisionarychronicles
#LiquidMindsite
#resilience
https://hbr.org/2020/07/a-guide-to-building-a-more-resilient-business
The author
Bryan Smeltzer is a successful consumer products business executive and entrepreneur. He has held executive-level roles in business development, product, and marketing with some of the world's most prestigious brands, including; Oakley, TaylorMade, Adidas, K-Swiss, Schutt Sports, among other international brands. In addition, Mr. Smeltzer founded an apparel brand, successfully running a profitable business for ten years, eventually selling to a VC firm. He currently oversees LiquidMind Inc., a global brand strategy firm that partners with both start-ups and established brands to empower their businesses to think different, be different, drive a passionate culture, and execute relentlessly.