Finding Strategic opportunities with a new start-up, and then defining the executable Vision through resources, capital, and flexibility.
Yes, flexibility, the best-laid plans may not always work out to your Vision. You can see there are avenues to successfully creating, building, and expanding your Start-up.
The hardest, but the one which allows a Start-up to sustain long-term growth, along with providing value beyond product is Disruption.
Follow your path to success, but recognize if you are on the right path or not…if not, change course and seize the opportunity in front of you.
Bryan Smeltzer is a successful consumer products business executive and entrepreneur. He has held executive-level roles in business development, product, and marketing with some of the world's most prestigious brands, including; Oakley, TaylorMade, Adidas, K-Swiss, Schutt Sports, among other international brands. In addition, Mr. Smeltzer founded an apparel brand, successfully running a profitable business for ten years, eventually selling to a VC firm. He currently oversees LiquidMind Inc., a global brand strategy firm that partners with both start-ups and established brands to empower their businesses to think different, be different, drive a passionate culture, and execute relentlessly.