Tag Archives: branding


Brand Community…
February 3, 2020
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Brand Community…

by LiquidMind in Business 0 comments

When acquiring customers through direct sales, be sure to engage, personalize and provide value to this new Brand Advocate beyond their purchase.  By engaging, and personalizing their experience with your brand you will not only gain a Customer, but will also grow your Community. The Loyalty Curve is the new norm for engaging with your […]

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Creating Brand Advocates…
November 7, 2019
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Creating Brand Advocates…

by LiquidMind in Uncategorized 0 comments

Building, maintaining, connecting with and growing your “Brand Advocates” is crucial to assuring long term brand value. This is the “core” group of individuals who will “stick” with the brand through the ups and downs, regardless of  competitors need to capture category market share.  In great measure this group of “brand advocates” are loyal to a […]

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Brand Foundation…
August 28, 2019
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Brand Foundation…

by LiquidMind in Uncategorized 0 comments

When looking to establish yourself within a specific market, whether locally or globally, establishing your brand “Pillars” are crucial to building a long term strategy. These “Pillars” are what anchor your company from the top, and liquify the entire company on a daily basis. If you do not know what you “stand for”, then how will […]

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Market your Product Revolution…
July 22, 2019
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Market your Product Revolution…

by LiquidMind in Business 0 comments

The Evolutionary process behind how  a product, or product line, was conceptualized and eventually commercialized is a “key” to visualizing how a brand inspires Innovation in its design process. As you show, both visually and verbally, this “product and brand evolution story”  to your customer/retailer it becomes clear the effort that goes into this process, […]

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Product Creation…
July 17, 2019
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Product Creation…

by LiquidMind in Business , Social Media 0 comments

“Authentic” Product Creation is a process where a brand has developed such an efficient and effective system, they are able to commercialize concepts that drive or re-create product categories. This system is key to gaining their competitive advantage long term, and leaves your competition to “imitating” and not truly “innovating” in their space. By “imitating” […]

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Memories…
July 9, 2019
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Memories…

by LiquidMind in Business , Social Media 0 comments

“Take care of all your Memories. For you cannot relive them…” Infinite Wisdom from Mr. Bob Dylan Always Enjoy the Moment..!

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Digital Marketing…Revolution !
July 8, 2019
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Digital Marketing…Revolution !

by LiquidMind in Business , Social Media 0 comments

Withthe World literally within your reach, the new reality for driving your brand will be to connect globally with your prospective consumer through digital interactive media. The new interactive media “bloodline” is digital, which allows the marketing team to drive instantaneous brand messaging both virally and socially. This new “weapon”, which has been proactively adopted […]

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Art of Destruction…
June 27, 2019
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Art of Destruction…

by LiquidMind in Social Media , Uncategorized 0 comments

The“Art of Destruction”is key to successfully building a long term brand that brings a constant “Point of Difference” to the marketplace. With this principle in place as part of your overall evolutionary process, you will never have a shortage of creative ideas, concepts and “pipeline” of product progressions or reinventions. This “Destruction” principle follows very […]

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Start ups…
June 25, 2019
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Start ups…

by LiquidMind in Business , Social Media , Uncategorized 0 comments

Adaptability and Independence are Key traits when you are building a Start up team, and the two hardest to determine. Start ups are a unique animal, and very few are cut out to succeed in this dynamic, ever changing environment. Being able to adapt, take on roles where you are needed, and adapting quickly to […]

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Think Local…Act Global…
June 24, 2019
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Think Local…Act Global…

by LiquidMind in Social Media , Uncategorized 0 comments

The ultimate compliment for a brand is when it translates globally. However, when you act global as a brand from a positioning, imagery and lifestyle perspective, you will need to be aware of the intricacies within differing regions of the world. The brand can and should be positioned with a single unified message, but when […]

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