Tag Archives: Disruptive Innovation


Driving Brand Strategy…
September 13, 2019
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Driving Brand Strategy…

by LiquidMind in Business , Social Media 0 comments

When building a Brand Strategy, you must define yourself through a “unique” ┬áproposition to your target demo. Fail to make a clear positioning, and you risk entering a world that is Shark infested, and you will quickly get eaten alive. In order to avoid such a death, make sure you build a solid foundational, first […]

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Brand Culture…
September 4, 2019
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Brand Culture…

by LiquidMind in Business 0 comments

Brands that strive to create and maintain a “culture driven” mindset will inject those “bloodlines” into all enter its corridors. These brands know the value of maintaining consistency in messaging, values and creative culture. The culture that is created, if broken, is difficult if not impossible to regain. Culture drives a “cohesive” mystique around a […]

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Innovator DNA…
August 27, 2019
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Innovator DNA…

by LiquidMind in Business , Social Media 0 comments

What makes up an Innovator’s DNA, great article from Harvard Business Review which outlines numerous areas that build the makeup of a great Innovator. Very few have the TRUE, born talent to be an Innovator..Just because you THINK your does not MEAN your are… There are characteristics, curiosity, disruptive mindset, challenging the status quo, observing, […]

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Innovation Pipeline…
August 22, 2019
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Innovation Pipeline…

by LiquidMind in Uncategorized 0 comments

This “Innovation Pipeline” build is a sophisticated process, from defining the overall market space/opportunity to brand positioning, through design “ideation” and eventual commercialization of your concept, each progressive step must be managed to ensure the execution happens within timeline expectations. It is one thing to have a great idea, but if it is never commercialized, […]

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Leadership…
August 20, 2019
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Leadership…

by LiquidMind in Business , Social Media 0 comments

Simple, straightforward advice on Leadership principles from Seth. Create an environment where people can grow into, and out of their roles. Expand their Horizons ! Leadership

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An Effective and Powerful Life…
August 19, 2019
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An Effective and Powerful Life…

by LiquidMind in Business , Social Media 0 comments

Before I read Tim Ferris’s “4 Hour Workweek” I was a sceptic, however after reading his book it provides great insight into how to be more effective, efficient and selective in everything you do in Life. You only have one Life, and you can not flip the “Sands of Time” and start over again. Use […]

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Blending Function w/ Design…
August 12, 2019
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Blending Function w/ Design…

by LiquidMind in Business 0 comments

Assimple as it sounds, building functionality into a beautiful design is not always easy. At times you will need to sacrifice design aesthetics to achieve the need in functionality. The ultimate goal of any product team is to achieve the “hybrid” formula of “simple” sophistication with a “functional” design. Great brands have established a certain […]

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