January 5, 2022
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THE VISIONARY CHRONICLES PODCAST: Failure | Stepping Stones to Success

by LiquidMind in Uncategorized 0 comments


Failure | Stepping Stones to Success

“My great concern is not whether you have failed, but whether you are content with your      failure..”

                                                                              Wisdom from Abraham Lincoln

Failure is not fatal, but if you do not embrace failure, and make it a part of your Culture, it can prevent you from realizing your Vision. 

Many companies profess to be “Innovative”, but yet squash any new out-of-the-box thinking which disrupts the status quo of both the company and your category of business. Being able to embrace your failures, learn from them, and adapt is crucial if you are moving your IDEAs from paper to the people. 

Commercializing your IDEA is the inevitable goal, but if the product you had envisioned does not match reality there will be issues with both your community and the brand itself. If you are to be a leader, you must embrace failure and risk to create what others may not have thought of, or felt was impossible, otherwise, you are truly just a commodity.  Having the courage to do what is right for the brand is what all Visionary have in common. Beyond product, beyond culture, is sticking to your Foundational Principles which drive your brand forward. 

The brands that continually drive innovation, embrace failure as a learning experience will be the ones to survive any storm. Look at history and you will see brands who have failed, and those who are still with us today. A common thread, stronger than steel, is the will to create what others said was impossible. This challenge brings out the passionate courage in all Visionaries and the satisfaction to prove others wrong.  

Remember Edison’s famous quote when inventing the light bulb…

                        “I have not failed. I’ve just found 10,000 ways that won’t work…”

Imagine if Edison had given up at so-called “Failure” on try 9,998? A different world than we live in today. Thankful for his Vision, and perseverance not to give up!

Stay True, stay Authentic, be Different, be Great!

Enjoy the Journey!

Bryan Smeltzer, President

LiquidMind Inc.



© All rights reserved, Bryan Smeltzer, 2021

 In my PODCAST from THE VISIONARY CHRONICLES, I discuss Failure as a Stepping Stone to eventual success,  along with other business strategy topics and pressing issues facing Entrepreneurs and Small Business Owners.

Please check out “The Visionary Chronicles” on these sites. 



If you like what you hear, I would appreciate your following to receive my weekly Podcasts, along with exclusive content as a follower.

Visionary Interviews, I will be doing some upcoming interviews with some icons in the industry. If you happen to know of someone I may want to interview, please let me know. Just provide some brief information and if it works we will reach out.

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The author

Bryan Smeltzer is a successful consumer products business executive and entrepreneur. He has held executive-level roles in business development, product, and marketing with some of the world's most prestigious brands, including; Oakley, TaylorMade, Adidas, K-Swiss, Schutt Sports, among other international brands. In addition, Mr. Smeltzer founded an apparel brand, successfully running a profitable business for ten years, eventually selling to a VC firm. He currently oversees LiquidMind Inc., a global brand strategy firm that partners with both start-ups and established brands to empower their businesses to think different, be different, drive a passionate culture, and execute relentlessly.

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