The Visionary Chronicles PODCAST
Innovation Strategy | How to Implement an Innovation-Driven Culture
Driving Innovation is much more than realizing great products, it is the cohesive integration of all a Brand stands for to its team, community and culture. Culture, along with the intangible side of a Brand are many times forgotten but are crucial if you are to become generational.
In my new #TheVisionaryChroniclesPODCAST The Visionary Chronicles I provide 5 steps to ensure you are properly implementing an Innovation-Driven Culture that is committed to leading, not following, blowing up the Status Quo!
Enjoy the Ride!
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The author
Bryan Smeltzer is a successful consumer products business executive and entrepreneur. He has held executive-level roles in business development, product, and marketing with some of the world's most prestigious brands, including; Oakley, TaylorMade, Adidas, K-Swiss, Schutt Sports, among other international brands. In addition, Mr. Smeltzer founded an apparel brand, successfully running a profitable business for ten years, eventually selling to a VC firm. He currently oversees LiquidMind Inc., a global brand strategy firm that partners with both start-ups and established brands to empower their businesses to think different, be different, drive a passionate culture, and execute relentlessly.