“Reality leaves a lot to the imagination…” Life Wisdom from John Lennon Always look for ways to make Life better!
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Thoughts
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September 11, 2019
Product Innovation…
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in
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Driving continuous Product Innovation is a key component to a brand hitting on all cylinders. Many brands that have this mentality are at the forefront of their respective product category evolution, and other brands are content to “bleed the juice” out of their “one hit wonder”(OHW). This OHW strategy will move a product along the life […]
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September 10, 2019
Live Life…
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in
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“There is no passion to be found playing small – in settling for a life that is less than the one you are capable of living…” Wisdom from Nelson Mandela Always Live your Life to fullest…!
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Learning Cycle…
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in
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“Learn from yesterday, live for today, hope for tomorrow. The important thing is not to stop questioning…” […]
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adidas, Augmented Reality, branding, Bue Ocean, special olympics
Brand Foundation…
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in
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When looking to establish yourself within a specific market, whether locally or globally, establishing your brand “Pillars” are crucial to building a long term strategy. These “Pillars” are what anchor your company from the top, and liquify the entire company on a daily basis. If you do not know what you “stand for”, then how will […]
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adidas, analytics, Apple, artificial intelligence, bob marley, digital revolution, disruption, Disruptive Innovation, innovation, market driving, oakley, Steve Jobs
Innovation Pipeline…
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in
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This “Innovation Pipeline” build is a sophisticated process, from defining the overall market space/opportunity to brand positioning, through design “ideation” and eventual commercialization of your concept, each progressive step must be managed to ensure the execution happens within timeline expectations. It is one thing to have a great idea, but if it is never commercialized, […]
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Perspective…
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in
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“A good leader can engage in a debate frankly and thoroughly, knowing that at the end he and the other side must be closer, and thus emerge stronger. You don’t have that idea when you are arrogant, superficial, and uninformed…” […]
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Perseverance…
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in
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“If you fall during your life, it doesn’t matter. You’re never a failure as long as you try to get up…” […]
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Live Life…!
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in
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“Life is like riding a bicycle. To keep your balance, you must keep moving…” Life Wisdom from Albert Einstein Always keep learning, life your Life Exploring what is next..!
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adidas, analytics, Apple, artificial intelligence, Blue Ocean, bob Dylan, bob marley, digital marketing, NBA, NFL, Steve Jobs, Vision
Product Pipeline…
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in
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A “Product Innovation Pipeline” is built from foundational brand positioning principles, and driven by a defined process execution. As I have mentioned previously, it is much easier to “imitate” than it is to “innovate” in your market space. However, if you have a defined process for ensuring “Innovation” is always part of your overall brand […]
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