Marketing for a brand is key in good times, but also in crises such as what we are going through now. You must be able to continue to engage, ensuring you are messaging properly and building on your core brand values and principles. Going dark does not help with expanding your brands reach. This is […]
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Thoughts
Tag Archives: #liquidmindsite
#liquidmindsite, #thevisionarychronicles
Marketing…Continuous
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in
Business
, Entrepreneurship
, Leadership
, Marketing
, Social Media
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#kpistrategy, #liquidmindsite, #thevisionarychronicles
KPI’s…
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in
Business
, Entrepreneurship
, Leadership
, Marketing
, Social Media
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KPI’s while important need to be clearly defined both from tangible along with a cause and effect standpoint. To many times brands will say they are using KPI’s, but struggle to ID what they are measuring, much less corrective action to increase efficiency. At LiquidMind #liquidmindsite we support our brands in developing meaningful and measurable […]
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#liquidmindsite, #thevisionarychronicles
Innovation.. Execute properly
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Business
, Entrepreneurship
, Marketing
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Innovation, take the time to execute properly… Innovation is a term thrown around, and very few actually understand what it takes to be innovative. Innovation is not only a product strategy to drive your category, but it is also a mindset, a way of executing at top efficiency, and effectiveness as a company, the User […]
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#billgates, #liquidmindsite, #thevisionarychronicles, Apple
The New Reality…
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Business
, Entrepreneurship
, Leadership
, Marketing
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The New Reality… With any crisis, it is critical to recognize the “new” reality when you come out the back end. This is especially true for COVID, as you will see a massive shift in how people work, and how they purchase, both significant “new” reality opportunities. This can bring you up and through a […]
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#bobdylan, #bryansmeltzer, #liquidmindsite, #thevisonarychronicles
Life…
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in
Business
, Entrepreneurship
, Leadership
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“Take care of all your memories. For you cannot relive them…” Life Wisdom from Mr. Bob Dylan Always take the time to enjoy life, and treasure each day! #dylan #bobdylan #liquidmindsite #thevisionarychronicles
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#billgates, #liquidmindsite, #thevisionarychronicles
Brand Strategy…realizing your Vision
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Business
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Brand Strategy, realizing your Vision… Brands many times struggle with first determining, then executing on their Vision. At LiquidMind, we are not just another Brand Strategy firm. We truly understand where you have been, where you are now, and where you are going. Our Entrepreneurial, executive level, global consumer brand expertise will support and free […]
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@dmn, #liquidmindsite, #thevisionarychronicles, stevejobs
Engagement…
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Business
, Entrepreneurship
, Leadership
, Marketing
, Social Media
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Engagement… Being able to engage your Community with relevant, authentic content on a consistent basis is required if you are not only to maintain but increase your followers. At LiquidMind #liquidmindsite DMN we support our brands in building Communities authentically, and engage with passionately. #liquidmindsite #thevisionarychronicles Apple https://www.dmnews.com/content-marketing/article/21092452/using-content-solutions-for-omnichannel-audiences
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#harvardbusinessreview, #liquidmindsite, #thevisionarychronicles
Loyalty…Authentic Success
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Business
, Entrepreneurship
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, Marketing
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Loyalty, authentic growth is hard to measure but must be quantified in order to understand who is driving your future. In the age of direct to consumer e-comm business, you must have an edge beyond just great product. You must be able to authentically connect with your Loyal community in order to grow organically. I […]
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#billgates, #harvardbusinessreview, #liquidmindsite, #thevisionarychronicles
Leadership…
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Business
, Entrepreneurship
, Leadership
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Leadership… Being a great Leader entails so much more than talent alone, you must be authentic, passionate, engaging, and compassionate. With each of these traits, authentication is a common thread that separates true leaders from those who are just faking it, and eventually, it catches up with them. Yes, talent is key, but being authentic […]
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#billgates, #hbr, #liquidmindsite, #thevisionarychronicles, stevejobs
Crisis….Calm
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in
Entrepreneurship
, Leadership
, Marketing
, Social Media
, Social Media
, Travel
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Being able to maneuver in and around a crisis is a critical piece of executive leadership. I have personally seen through the global brands #adidas #nike #taylormade I worked for and with, in most instances during a crisis a state of panic sets in and non-rational decisions are implemented. In almost all cases where the […]
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